I had the opportunity to collaborate with Bold, a Swedish design studio, to create a series of spot illustrations for Zimpler, a leading mobile payments solution provider. Our goal was to visually communicate the speed and convenience of Zimpler in a fun and engaging manner.

The illustration style showcases the unruly universe and appeals to trailblazers. The use of bold, perspective wrap, and playful characters creates
a visual language that is based on responsive behaviors, with a snappy and progressive energy.

Our approach conveys the key message of Zimpler's services through relatable and recognizable imagery, while also emphasizing the simplicity and ease of use of the service.